The guy from the Peggle 2 GIF now runs Popcap

John Vechey is the name of that guy that made the Internet both love and hate him during the announcement of Peggle 2 a few months back. That guy will now run Popcap.

It’s not as crazy as he sounds. Dave Roberts, chief executive of PopCap Games, will be retiring from the studio after 9 years service. Vechey, who is one of the cofounders of the studio, will be stepping up to replace him.

The most recent releases from PopCap are Plants vs. Zombies 2, Peggle 2, and Bejeweled 3. Those multitude of sequels are something that Vechey wants to change. “We have underinvested in new IP,” he comments to VentureBeat, “Getting more new IP out per year is the goal. We want to formalize the creative process and get it to scale better.

He sounds so business like now. We liked him better when he did this:

We need to get back to the place where we used to be and not just in mobile,” Vechey adds in business-like fashion.

PopCap’s mission right now is to create the greatest mobile game studio in the world, and we’re going to do that by only making games that are beloved by players. We’re focusing on our foundation in 2014 – talent, process, and most importantly, great products, around that mission.

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